Reinert Pumps Rebranding
Reinert aimed to redefine its brand presence in the competitive construction industry. In collaboration with the Director of Marketing, I led a comprehensive design overhaul, introducing a bold, modernized logo and a cohesive visual identity across all marketing materials. This included redesigned brochures, updated messaging, and refreshed internal deliverables that aligned with the new brand vision. The client was thrilled with the elevated, professional look and experienced a significant return on investment through increased engagement in trade magazines and industry shows.
Art direction / Design / Logo / Layout / prepress / vendor relationships / project management
MARKETING BROCHURE
PUMP DECALS
Pump graphics were updated with bold typography for easy identification. The logo was repositioned as the lead visual when the pump is at the job site.
ONE PAGE B2B MAGAZINE ADs (BEFORE & AFTER rebrand)
OWNER’S MANUAL (POWERPOINT)
